Privacy Policy

Published December 23rd, 2020

This privacy policy applies only to this website operated and maintained by Purple Eternity Records (referred to as “we” or “us”) where this privacy policy is posted (collectively, the “Site”). This privacy policy does not pertain to information that is collected offline. By using this Site, you consent to the terms and conditions of this Privacy Policy and to our processing of personal information for the purposes stated below. If you do not agree to the terms and conditions of this privacy policy, please do not use the Site.

A. Information Collected

This privacy policy applies only to information collected on the Site and does not apply to information collected by us through any other means. We collect the information you provide to us actively, and also collect information automatically from the devices that interact with our Site, as explained below.

(1) Information You Actively Provide

We collect personal information, such as your name and E-Mail address that you actively provide to us when you communicate with us through this Site, by a direct message via our contact form. Both may also contain information about your gender, company name, or any other personal information or data that may be included in your name or E-Mail address. This additional information and data is not going to be processed by us in any way. We are also collecting personal information with your subscription to our newsletter, where you are only providing your E-Mail address to us (that again, may include additional personal information as stated above), which will be stored for purposes such as providing you with our promotion of upcoming releases, events, and more.

We receive and store the information that you enter on our Site or give to us in any other way. The above list provides an example of the personally identifiable information that may be collected on the Site. If you do not want us to collect your personally identifiable information, please do not provide it to us.

(2) Information Collected From or About the Devices that Interact with our Site

We receive and store information from and about the devices (such computers, smartphones) that interact with our site, including the Internet protocol (IP) address used to connect your computer to the Internet; your login credentials; and computer and connection information such as browser type, version, and time zone setting, browser plug-in types and versions, operating system, and platform. We use cookies and other technologies to measure and collect session information, to measure and understand visitor behaviors on the site, and collect information to create statistics for the usage of our website, such as client-domains, page views, data transfer, browser of the user, and more. We may also collect technical information to help us identify your device for reasons of security and site integrity.

B. Use of Information Collected Via the Site

We use the information that you actively provide:

  • To deliver services, such as information, newsletters or downloads you request;
  • To alert you to special offers, updated information and other new services from us, or to forward promotional materials;
  • To fulfill the terms of a promotion;
  • To notify you about a change to this Privacy Policy or any other agreement, if necessary;
  • To allow you access to limited-entry areas of the Site; and
  • To contact you in response to sign up forms such as Subscribe to our Newsletter, Contact or any other Inquiry.

C. Sharing and Disclosure of Information

We may share or disclose the information you provide, including name and contact details in the following instances:

(i) To fulfill a service to you. For example, if you E-Mail us a question, we may use your E-Mail address to process your request and respond to your question.

(ii) To affiliates, or strategic partners, who require your personally identifiable information for research, administrative and/or internal business purposes. These parties may use your personally identifiable information to contact you with an offer or advertisement related to a product or service that is related to us. If you do not want us to share your personally identifiable information in this manner, please do not provide us with this information.

(iii) To unaffiliated third-party service providers, who help us maintain our Site and provide other administrative services to us (including, but not limited to, collecting, maintaining, storing, and analyzing data, sending customer communications on our behalf). We seek to ensure that these unaffiliated third parties will not use the personally identifiable information for any other purpose than to provide the administrative services for which they are responsible. Because such unaffiliated third-party service providers that help us administer our Site will have access to users’ personally identifiable information, if you do not wish for our unaffiliated third-party service providers to have access to your information, please do not register or submit any personally identifiable information to us.

(iv) To comply with the law or in the good faith belief that such action is necessary in order to conform to the requirements of law or comply with legal process served on us, protect and defend our rights or property or act in urgent circumstances to protect the personal safety of our end users.

(v) To third parties as part of any corporate reorganization process including, but not limited to, mergers, acquisitions, and sales of all or substantially all of our assets.

(vi) To track and analyze non-identifying and aggregate usage and volume statistical information from our visitors, that is collected, stored, maintained, and analyzed by our unaffiliated third-party service providers, who help us maintain our Site and provide other administrative services to us.

Except as described in this Privacy Policy or at the time we request the information, we do not otherwise use, share or otherwise disclose your name and contact to any third parties.

If you wish to access, move, or delete your data, contact us at and we will assist you with that matter.

D. Online Tracking / Third Party Advertising

We use cookies and other tracking technologies for analytics. Visit for more information about cookies.

These tracking technologies enable us to identify actions you take on our Site, so that we can create statistics about how our Site is used. We do not use personal information, such as name or contact details, to tailor your actions on the Site. When you interact with our Site, your visit may be recorded in a cookie which may result in interest-based advertisements being displayed to you on the following websites that you visit, based upon information such as browsing behaviors that is collected on our Site. For more information about interest based advertising and the ability to opt-out from this practice across multiple companies, please visit

Please be advised that advertising companies that are used by other websites that you visit, may gather information about your visit to the Site or other sites (such as through cookies, web beacons and other technologies) to enable such advertising companies to market products or services to you, to monitor which ads have been served to your browser and which webpages you were viewing when such ads were delivered. These advertisers may read and cookies on our Site, but they do not have access to personal information such as name or contact details.

Our Site, whether accessed on a computer or a mobile device, is not at this time configured to read or respond to ‘Do Not Track’ settings or signals in your browser headings, which vary by browser provider. In lieu of a browser-based opt-out solution, users can utilize the Digital Advertising Alliance and other approved methods for placement of opt-out cookies. Our site is configured to read and honor these opt-out cookies, so long as they are present on your computer. Please note, if you delete all cookies, you will need to reset your opt-out cookies. Specific instructions on how to do so follow. However, please be aware that we do not control these opt-out processes.

Cookie Policy

We use cookies when you visit our site. There are two main types of cookies – here is how and why we use them.

(1) Site functionality cookies – these cookies allow you to navigate the site and use our features, such as “Download”.

(2) Site analytics cookies – these cookies allow us to measure and analyze how our customers use the site, to improve its functionality.

By using our site, you agree to us placing these sorts of cookies on your device and accessing them when you visit the site in the future. If you want to delete any cookies that are already on your computer, the “help” section in your browser should provide instructions on how to locate the file or directory that stores cookies.

Please note that by deleting or disabling future cookies, your user experience may be affected.

(3) Placed cookies – below we provide you a list of cookies that we use on this Site:

Cookie Notice for GDPR – We use Cookie Notice for GDPR for cookie consent management, to check if cookies can be placed. This cookie is retained persistently.

Google Fonts API – We use Google Fonts for display of webfonts on our Site, the Google Fonts API-cookie requests the user IP address for marketing and tracking purposes. For more information, please read the Google Fonts Privacy Statement. This cookie is not retained, for more information please visit

Google reCAPTCHA – We use Google reCAPTCHA for spam prevention, to filter requests from bots. For more information, please read the Google reCAPTCHA Privacy Statement. The cookies are used for tracking, two are retained only for the session, one persistently. For more information on the presistenly retained cookie visit the following sites on cookie #1, cookie #2, cookie #3.

Vimeo – We use Vimeo for the display of videos on our Site. One cookie is used to store and track audience reach, and is retained for 10 minutes (more info via, while the other cookie is used to store the user’s usage history, retained for 2 years (more info via For more information, please read the Vimeo Privacy Statement.

Soundcloud – We use Soundcloud for the streaming of audio content on our Site, with the cookies providing functions across pages and storing language settings. The cookie that provides funtions across our pages is retained for 10 years (more info via, while the cookie that stores the language settings is retained for 1 year (more info via For more information, please read the SoundCloud Privacy Statement.

Facebook – We embed our Instagram feed on our Site. The cookie placed by Facebook is managing the ad display frequency, and is in general used for marketing and tracking purposes. It is retained for 1 year, for more information please visit

E. Children

The features, promotions and other aspects of this Site requiring personally identifiable information are not intended for children. We do not knowingly collect personally identifiable information from children under the age of sixteen (16) in the European Union, or the age of thirteen (13) in the United States of America and the rest of the world. If you are a parent or guardian of a child under the age of sixteen (16) or thirteen (13) and believe he or she has disclosed personally identifiable information to us, please contact us at A parent or guardian of a child under the age of sixteen (16) or thirteen (13) may review and request deletion of such child’s personally identifiable information as well as prohibit the use thereof.

F. International Transfer of Information

If you choose to provide us with personally identifiable information, we may transfer that information to our affiliates or to other third parties, across borders, and from your country or jurisdiction to other countries or jurisdictions around the world. If you are visiting from the United States of America or other regions with laws governing data collection and use that may differ from European law, please note that you are transferring your personally identifiable information to the European Economic Area, which does not have the same data protection laws as the EU or any other country outside the EEA and by providing your personally identifiable information you consent to:

The use of your personally identifiable information for the uses identified above in accordance with this privacy policy; and

The transfer of your personally identifiable information to the European Economic Area as indicated above.

G. E-Mail Opt-Out

We communicate with users who subscribe to our services on a regular basis via E-Mail. For example, we may use your E-Mail address to confirm your request, to send you notifications about new releases and other types of messages that we send for promotional purposes, to send you information about changes to our products and services, and to send notices and other disclosures as required by law. However, we provide you the opportunity to exercise an opt-out choice if you do not want to receive any types of communication from us, such as E-Mails or updates from us regarding new releases, services and products offered on this Site, or if you do not want us to share your personally identifiable information with third parties. The opt-out choice may be exercised by sending us a message to with the subject “Cancellation of the Newsletter”, which will lead to the deletion of your E-Mail address from our mailing list. We will process your unsubscribe as soon as possible, but please be aware that in some circumstances you may receive a few more messages until the unsubscribe is processed. To process your request as fast as possible, we ask you to enter the exact same subject for the E-Mail to unsubscribe from the newsletter as stated above (subject: “Cancellation of the Newsletter”).

H. Third Party Websites

This statement applies solely to information collected on the Site. The Site may contain links to other websites. We are not responsible for the privacy practices or the content of these other web sites.

I. Assignment

In the event that all or part of our property and assets are changing ownership, you grant us the right to assign the personally identifiable and non-personally identifiable information collected via the Site.

J. Changes to this Privacy Policy

We reserve the right to change this privacy policy from time to time. When we do, we will also revise the date of publishing of this privacy policy. For changes to this privacy policy that may be materially less restrictive on our use or disclosure of personal information you have provided to us, we will attempt to obtain your consent before implementing the change by sending a notice to the E-Mail address that you provided to us with a subscription to our newsletter, or by placing a prominent notice on the Site.

K. Security

No data transmissions over the Internet can be guaranteed to be 100% secure. Consequently, we cannot ensure or warrant the security of any information you transmit to us, and you understand that any information that you transfer to us is done at your own risk. Once we receive your transmission, we make reasonable efforts to ensure security on our systems. We work to protect the security of your information during transmission by using Secure Sockets Layer (SSL) software, which encrypts information you input. However, please note that this is not a guarantee that such information may not be accessed, disclosed, altered or destroyed by breach of such firewalls and secure server software.

L. Contacting Us

If you have any questions about this privacy policy or our privacy practices, please contact us at All information you provide in any written communication will also be covered by this policy.


The General Data Protection Regulation (GDPR) is a data privacy and protection regulation passed by the European Commission which regulates the processing of personal information and is enforceable as of May 25th, 2018. GDPR brings with it an array of new individual rights and regulatory requirements aimed at giving individuals more visibility into and control over how their data is used.

Under the GDPR you can request the following:

(1) Right of access: your right to receive confirmation of whether a company is processing your personal data, to access your personal data, and to receive a copy of it

(2) Right to rectification: your right to have inaccurate or incomplete data rectified

(3) Right to erasure (right to be forgotten): your right to have your personal data erased under certain conditions

(4) Right to restrict processing: your right to restrict the processing of your personal data in certain circumstances

(5) Right to object to processing: your right to object to processing of your personal data under certain circumstances

(6) Right to data portability: your right to receive a copy of your personal data in commonly used, machine readable format and to have that data transmitted to another party where technically feasible

If you’d like to submit a request regarding your personal data under the GDPR, please send us a message to, with the subject “Request regarding the GDPR” and a detailed request regarding that matter.


Under GDPR, data controllers are obligated to enter into a written “data processing agreement” with service providers (known as processors) engaged to process data on its behalf, in order to evidence that the processor will operate in compliance with GDPR. However, data processing agreements do not apply to the relationship between Purple Eternity Records and its visitors, since visitors do not process data on behalf of Purple Eternity Records.


We are using embedded players from Soundcloud and Vimeo to make our content, which we exclusively upload on these platforms for streaming, also available on our Site. The use of these embedded players is subject to the Terms of Use and the Privacy Policy of the respective website (either Soundcloud or/and Vimeo), as they may collect usage data for their purposes of analytics.

Please visit the links provided below, to read the Privacy Policy and Terms of Use from each provider of the embedded players:



The use of the widget on our Site that allow us to embed the gallery and posts of our Social Media account on Instagram is also subject to the Terms of Use and the Privacy Policy of the provider of this service (Instagram). Instagram may collect usage data and may use and process it for their own purposes of analytics and more.

Please visit the links provided below, to read the Privacy Policy and Terms of Use of Instagram:

We are not responsible for the use and processing of your data and any other information from you in connection with the use of these embedded players and/or apps.